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Intro to Dr. Narayan's Workshop on the Science of "Biodegradable" Polymers

Posted by Chandler Slavin on Oct 16, 2012 5:30:00 PM

Hello yall! It is a BEAUTIFUL day in Chicago—almost at 60 degrees! I am writing you from my favorite downtown Starbucks. As per my repeated blog statements, today I will begin discussing Dr. Narayan’s workshop on the science of biodegradable/compostable/bio-based polymers.

Context: Dr. Ramani Narayan is a Distinguished Professor in the Department of Chemical Engineering & Materials Science at MSU. He conducted a four-hour workshop at the Doubletree Resort in Orlando as part of Pira International’s Sustainability in Packaging pre-conference workshops.

Download the presentation here: NARAYAN, Sustainability in Packaging Workshop, Intertech-Pira

Please note that it is extremely technical presentation; therefore, for an explanation of each slide, visit the corresponding blog posts’ sections. Due to the depth and scope of the workshop, this information will be discussed over a series of several blog posts. Today’s focuses only on the introduction of packaging and sustainability in the context of global warming and end of life management.

“Understanding material feedstock choices and end-of-life strategies for Packaging Sustainability: Biobased and Biodegradable/Compostable Plastics”

Introduction:

Narayan is a very entertaining speaker! He began the workshop by jokingly aligning himself with the plastic folk (“are there any paper people in here?!?”), emphasizing that regardless of what camp you fall into, the underlying themes of the workshop are applicable to any packaging material type. Because the allotted time for this workshop was four hours, Narayan began by contextualizing the relationship between the environment and packaging, subsequently explaining the organization of the material to move from a macro to micro level.

The three “legs” of sustainability, which I am sure you are all very familiar with, was the first slide; that which was unique about Narayan’s treatment, however, was his emphasis on “carbon cycling” within the “environmental” leg of the sustainability concept. He then used this emphasis on carbon cycling between land/air/water/energy (renewable vs. fossil) to begin an explanation of global warming, claiming that regardless of if you believe in the concept or not, the reality of the situation is that the amount of carbon in the atmosphere has been substantially increasing since the industrial revolution. While there are natural origins of carbon emissions into the atmosphere i.e. volcanic explosions, the rate at which carbon has increased in our atmosphere is without a doubt the result of human activities inherent in the process of production and distribution.

The second slide illustrated this reality, showing how the “annual emissions to the atmosphere (Pg C),” though rising since the 1850s, dramatically spikes from 1950 to present day.

Narayan explained the whole “global warming” thing as follows: C02 is a heat trapping gas—there is and will always continue to be a healthy amount necessary to sustain the chemistry of the atmosphere. However, the amount of C02 emitted into the atmosphere has dramatically increased since the 1950s. It’s a simple cause and effect relationship: more C02 is being emitted into our atmosphere; C02 is a heat trapping gas. Consequentially, the temperature of the planet will rise, plain and simple. Narayan then argued that our role as stewards is to MANAGE the C02 distribution in our atmosphere, not eliminate it. If we continue to do nothing, the temperature will continue to climb, and eventually, we will reach a “tipping point,” although it is impossible to know when that will be and the inherent repercussions thereof.

Soooo what does this have to do with packaging? Everything—from the Walmart Scorecard to the metrics constructed by the Global Packaging Project, the world of “sustainable packaging” is intent on being able to quantify the “carbon footprint” of it's product(s)/package(s).

Narayan then explained how there is confusion insofar as carbon footprint is but one of two important concepts when trying to quantify the sustainability of a product/package. Therefore, it is important to understand “sustainable packaging” as living in two different, but related, camps: the first is that of the carbon world; the second, the end of life management world. Neither one is more important than the other—it just depends on what your priorities are.

Taken together, Narayan argued that the two main opportunities facing packaging are: carbon footprint reductions—global warming/climate change issue; and, end-of-life management—recycling, waste-to-energy, biodegradability in targeted disposal systems like composting (compostable plastics). It is important to understand these two opportunities as different but related when making decisions about packaging.

Before moving into a discussion of bio based products concepts, Narayan touches on the notion of “biodegradation.” He explains how “biodegradable” is sort of like the new “it” world as conveyed via consumer preference (“biodegradability” is often cited as the number one desired sustainable packaging attribute in consumer market research studies, though “recyclable” is also a repeated favorite), yet technically, EVERYTHING is biodegradable—we are too! Given time and the environment, everything will break down and be consumed via microorganisms present in the natural environment. However, without specifying a disposal environment in which said product/package will “biodegrade” i.e. industrial composting facilities, anaerobic digestion, etc.—the term means absolutely NOTHING!

He then proposed the following inquiries:

How does your package fit into “sustainability”?
What is the feedstock?
What is the end of life?

We will now move onto a discussion of how to gain a value proposition in the context of packaging material feedstock.

Part 1: Bio-based products concepts

To come.

Thanks for your time my sustainable packaging friends! For those of you attending Greenerpackage’s Sustainable Packaging Symposium in Chicago, have a blast in my city!!!

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TerraCycle YAY and a NEW research venture!

Posted by Chandler Slavin on Oct 16, 2012 5:29:00 PM

Hello and happy Monday!

It’s great to be back. I actually missed work; go figure!

Check out this article from Packaging World, which discusses the refined approach by the judging committee of the Greener Package Awards. As you can see I am not listed as a judge, which is the result of a conflict of interests, resulting in me stepping down from the Committee. I wish the judges and contestants the best of luck; this year has the potential to be the best yet!

Ok, I received approval from Dr. Narayan to upload his presentation to my blog, but I want to include my notes taken during the workshop too, as the PPT is a little overwhelming. Therefore, expect the treatment on all things biodegradable in tomorrow’s post.

Also, I am still waiting to hear back from the President of AMUT in regard to uploading his presentation to my blog—hopefully we can schedule a conference call so I can pick his brain about recycling PET thermoform containers.

I have some pretty cool news!

The day before I left for vacation, I emailed the CEO of TerraCycle, introducing myself and my Clamshell Recycling Initiative. I have been following him and his company’s work for some time now, so I decided to finally take the networking plunge via the ambiguous social networking site, FaceBook. To my surprise, he replied that night, all the way from Amsterdam!

For those of you unfamiliar, TerraCycle is a company in Trenton, New Jersey, which basically provokes people to rethink what waste means. Starting as a “manufacturer” of worm poop (collect worm castings and package it for reuse as a fertilizer), TerraCycle literally creates value from waste. After introducing their line of worm poop products to Walmart, they quickly became a market favorite, rolling out product at most of the large and medium sized retailers. I just found this article however, which explains how this portion of the company merged with Scotts Miracle Grow, which seems a bit ironic. While I am still unsure of the whole story, after this venture was consumed by Scotts, TerraCycle made it into the world of packaging, “upcycling” products like CliffBar wrappers, CapriSun pouches, and others, into new and improved products, like purses, shirts, binders, etc. To learn more about their approach to waste and the economics of said approach, check out this great interview with TerraCycle CEO by BBMG’s Mitch Baranowski.

SOOOO anyway, within his email he introduced me to several of his colleagues, one of whom already contacted me about an exciting new brigade! I don’t want to spill the beans just yet, but know that I am very, very excited about the potential of working with this innovative new company!

And, I am about to embark on a NEW research project, which will be the second of a three part series looking to illuminate truths about sustainable packaging. The first, which you all are probably familiar with, is titled “Recycling Report: The Truth about Clamshell/Blister Recycling in America.” This Report generated a good deal of interest because it was a well-researched, honest, and thoughtful treatment of a rather complicated issue from the perceptive of a new-bee in the industry trying to understand why the packaging her family company manufactures is not “recycled,” as per the FTC Green Guide’s definition. Because this focused specifically on the end of life management of thermoform containers as a commentary on the nuanced nature of “sustainability” as it pertains to packaging, I now look to focus on how the material feedstock of a package dictates another dimension of a packages’ perceived sustainability. However, I don’t want to limit my research at all in the introductory phases, so at this point, anything is game. My approach will be of a similar construction insofar as I will be transparent about my biases and social imagination, trying to diffuse a rather complicated, but pertinent, issue.

Ok, I got to go. Look out for tomorrow’s post—it is going to be super technical!

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I have been selected as a JUDGE for the Greener Package Awards 2011!!!

Posted by Chandler Slavin on Oct 16, 2012 5:25:00 PM

Hello and happy Tuesday my packaging and sustainability friends!

I have some pretty exciting news!!!!

I have been invited to be a JUDGE for the Greener Package awards for 2011!

For those of you unfamiliar, the Greener Package awards is a contest organized by greenerpackage.com, which is a project of Summit Media Company—the media group that produces the industry magazines Packaging World, Contract Packaging, HealthCare Packaging and more. Greenerpackage.com was launched in 2008, maybe, and intended to be an open forum wherein interested parties may read and contribute to issues pertaining to packaging and sustainability; its tagline is “Knowledge exchange for sustainable packaging.” Packaging World editor and reporter Anne Marie Mohan, who produces the editorial content for Packaging World’s E-Clip series and others, is the voice through which industry happenings pertaining to packaging and sustainability are conveyed to site visitors.

I discovered greenerpackage.com when I was at my first conference in Atlanta in 2009 for the Sustainable Packaging Coalition’s members-only fall meeting. A Packaging Engineer for Target asked what relationship, if any, there is between the SPC and greenerpackage.com. I still remember scribbling down
greenerpackage.com in my notebook with a big star next to it indicating “important.”

Once I returned to Chicago, I checked out the site, and was thrilled!!! Not only was there tons of great editorial information, but there was a space where you could start a discussion/ask the “Expert Network” a question! I, being a product of the put-everything-out-there-generation thanks to websites like myspace, Friendster, facebook and others, was quick to post my first discussion.

Wow, November 3rd 2009 was my first post. I was just a baby yet! The name of the discussion was “Where does the plastic industry go from here” and it was posted following my return from the SPC’s Atlanta meeting (where I first discovered that thermoformed containers were not recycled). If I could be nostalgic for a moment, this post marks the beginning of our clamshell recycling initiative, which facilitated the birth of this very blog. Awwww the memories…

Check out the discussion here.

Next I posted this discussion, which garnered an interesting response, to say the least.

Anyway I am getting way off track. All I was trying to point out is that I am kind of like a greenerpackage groupie insofar as I check the site daily, am eager to comment on discussions, and even used the platform as a third party medium to push out some of Dordan’s thought leadership marketing (in 2010 Dordan had three sponsored links on greenerpackage.com—a white paper under Corporate Strategy that explained our 4-Step Design for Sustainability Process, a sample offer under compostable & biodegradable, and my Recycling Report under the recycling section).

If you are interested in our Design for Sustainability Process, visit http://www.dordan.com/design_for_sustainability.shtml; if you are interested in downloading the Recycling Report or other research, visit http://www.dordan.com/dordan_sustainability_research.shtml; and, if you are interested in receiving a free sample of two innovative materials (supplier-certified 100% PCR PET and third-party certified industrial compostable BIOGRAPH.ics), email us at sales@dordan.com. Ok I think that is enough Dordan promotion for the year…

OH, and how could I forget the database?!? After I found greenerpackage.com in late 2009, I discovered that they were launching some kind of database for sustainable products and suppliers. As the recently appointed Sustainability Coordinator at Dordan Manufacturing, I thought it was in our interest to submit a package to this database, so we would be considered a “sustainable supplier” to interested parties. We even opted for the third-party review, which required a bit of homework on our end because we had to work with our material suppliers and plant managers to ensure that the claims we were making were valid i.e. no heavy metals, post-consumer certification, etc. For some reason, the process at the time was super confusing and it took us a loonnnggggg time to get our listing just as such. And lucky us, due to our submission to the greenerpackage database in the early phase of its launch, we got invited to the Walmart Sustainable Packaging Expo in March of 2010, which was super cool! Unfortunately, we are passing up the opportunity to exhibit this year, though I will continue to participate in the Sustainable Value Network meetings.

Check out our listings here.

Ok where was I…oh yea, so in a nut shell, I am very familiar with greenerpackage.com, which is why I was so THRILLED to have been selected as a judge for the prestigious Greener Package Awards! Last year Dordan tried submitting a package to the competition, but unfortunately it was in the R&D phase and the application requires that it be commercialized at the time of submission.

Also on the Judging Committee are: Sean Sabre of ModusLink (he is the head judge or whatever the title would be), Laura Rowell of MWV, Robert Combs of Burts Bees, Minal Mistry of the SPC/GreenBlue, David Newcorn of Greenerpackage, and also involved, though I am unsure to what level, Ron Sasine of Walmart and Scott Balantine of Microsoft. Pretty much all the super duper cool cats of the world of packaging and sustainability, and I get to join their ranks! Not that I am as super cool a cat as the other judges, but nonetheless, I am just tickled pink by the opportunity to work with these outstanding people!

So yeah, for more information on the Greener Package awards, visit here.

Our first call is this Friday I wonder what we are going to talk about?!?! I will let you know if I am able to discuss the Committee happenings with you, my packaging and sustainability friends, though I doubt that would be deemed appropriate due to the level of hush hush assumed with any competition…

Later this week I will blog about the “sustainability” of FSC-certified fiber vs. 100% recycled fiber AND further investigate the pulp/paper industries’ consumption of water in North America.

And lastly, next week I leave for Sustainability in Packaging to present my Recycling Report. I am EXTREMLY nervous because today (interesting timing, I know), I received my speaker evaluation from my presentation in Atlanta for Sustainable Plastics Packaging and I didn’t score too terribly well, to say the least. Comments submitted pertaining to my presentation specifically were a lot of “she spoke too fast, was too energetic, too much detail, confusing organization, amateur style” YIKES. Granted I am thankful for the feedback, it just reminds me of what a rookie I am, and how much more work I have to do before I can consider myself a “seasoned” presenter.

AND the reason I have not been my normal blogging self is because Dordan is in the middle of a web site redesign, which I am spear-heading, and in the process of restructuring the relationship between marketing and sales. Lots O work, I would say!

By the by, today I broke 4,700 views on my blog! Thanks everyone!!!!!!!!

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Paper vs. plastic

Posted by Chandler Slavin on Oct 16, 2012 5:24:00 PM

Happy Friday!

Today’s post is going to be a lot. And it’s about one of my most favorite concepts: plastic vs. paper dun dun dunnnn.

This whole paper plastic thing started last week, when someone from one of my Linkedin groups reached out to me with some questions about sustainable packaging. He is a package designer for an outdoors company and wanted to know what I thought of the “sustainability” of 100% recycled paper packaging vs. that of FSC-certified fiber. While on the phone he explained that his company started on the journey towards sustainable packaging two years ago and have almost entirely eliminated plastic from their product line. When I asked why he said because the process of manufacturing resin for plastic packaging releases a lot of pollutants in the air, consumes a lot of energy, and so forth. I began telling him how contrary to popular belief, the pulp and paper industry is the largest industrial consumer of water in America (though I am currently investigating this assumption conveyed via US EPA's TRI Report) AND how in the process of converting pulp to paper, a lot of energy is needed and a lot of things are omitted into the surrounding ecosystems. Please understand, of course, that these assumptions are contingent on the available public data that the Pulp and Paper sector is required to report to the US EPA; therefore, it is not necessarily a wholistic representation of the entire industry, just the average, I believe, but again I am further investigating this. Because I wanted to support these claims, I sent him an array of emails, which attempts to illustrate how I understand “sustainability” as it pertains to packaging materials from a research-based analysis. Check em out!

Email 1

Hey!

The point of this email is to provide you with some research on paper vs. plastic in the context of sustainability. Hurray!

The first attached document, titled (title has been removed for consideration of publisher) is provided via an NGO organization that Dordan is a member of.

This document discusses, in great detail, all the environmental inputs and outputs of manufacturing resin for packaging applications. Nine resin profiles are discussed and it is interesting to note that each resin has an extremely unique environmental profile, depending on its chemical composition and synthesis process. If you are interested in the life cycle impacts of plastic for packaging in the context of sustainability, I urge you to read this.

This information can be found via the Franklin Associates LCI study titled, "Cradle-to-Gate Life Cycle Inventory (LCI) of Nine Plastics Resins and Four Polyurethane Precursors." Download it here.

Next, the document titled (title has been removed for consideration for publisher) is the same type of document about fiber-based packaging materials. Like the plastic environmental briefs, it provides a holistic representation of the entire life cycle of manufacturing packaging from pulp in the context of sustainability. Again, I urge you to read it—and I guarantee you will be surprised! I will provide you with a list of organizations who provided the data for the report in the very near future so you can get your hands on some hard numbers.

AND, if you want to skip all the technicalities and just get an overview of the classic paper vs. plastic debate, follow the link below and down load The Facts about fossil fuel consumption and green house gas emissions. Please note that this research does not discuss end of life management, which is an important component to the overall “sustainability” of a packaging material. AND, I wrote this almost two years ago, so the info may need a refresher-- I will put that on my list of things to do.

http://www.dordan.com/sustainability_the_facts.shtml

The Facts documents draw all of their data from the attached technical briefs, which reference the Department of Energy, the US EPA, and others. For the full citation for each graft/data point, consult the footnotes below the text.

The last attached document is a <a href="<a href="plasticvspaper">">brochure advertising the Freedonia Group’s most recently published market research report comparing the projected markets of paper vs. plastic for 2014 and 2019. This is just a tiny bit of information that I believe illustrates how plastic will always be a viable packaging material for its versatility and lightweight nature.

I still have more! Get excited!

You can buy the reports here

Email 2:

Hello again!

Ok the purpose of this email is to try and illustrate in real time what the environmental technical briefs convey in regard to the sustainability of paper vs. plastic.

Again, COMPASS is the SPC’s life cycle based environmental packaging modeling software that allows users to quantify the environmental impacts of different packaging materials in the design phase. For more information on COMPASS visit https://www.design-compass.org/about.gsp.

I performed four COMPASS case studies that I believe speaks to my point that plastic is a strong packaging material choice in the context of packaging material sustainability. As this information shows, and I would argue is the underlying framework for understanding any discussion on “sustainability”, is that there is no “silver bullet” and each material has its advantages and drawbacks in the context of its impact on the environment throughout its life cycle.

The first attached document titled “<a href="25 grams 100% Recycled Folding Boxboard vs. 25 grams PET">25 grams 100% Recycled Folding Boxboard vs. 25 grams PET” is the data output from the first COMPASS case study. Basically I entered in the same packaging weight for the paper and plastic (25 grams), chose the correct converting process i.e. thermoforming or carton making, selected the desired material (I chose PET as an example; each plastic is different), and tada! What the bar graphs illustrate is the assumed life cycle impacts of this amount of specific material type. The three phases considered in this LCA, which are indicated via a “tick” through the bar graph are: manufacture, conversion, and end of life. Because we are speaking conceptually, I didn’t feel the need to input information in regard to the distribution of the packaging material from the point of production through fulfillment.

I chose 100% Recycled Folding Boxboard because I thought it would be a good representation of your current packaging material’s impacts.

The second attached document titled “<a href="96 grams 100% Recycled Folding Boxboard vs. 36 grams PET">96 grams 100% Recycled Folding Boxboard vs. 36 grams PET” is the data output from the second COMPASS case study. Basically what I tried to do was present a more “real life” situation because plastic weighs less than paper generally speaking. For instance, it takes less plastic to package the same product when compared with a paper medium and therefore the impacts throughout the package’s life cycle are dramatically different due to this weight differentiation. The reason I used the weights I did (96 grams paper vs. 36 grams PET) is because I had performed a similar COMPASS case study previously where I actually had two packages for the same product in paper and plastic, which allowed me to weigh them in real time and input into the COMPASS software. Therefore, I used the same weight distribution for your COMPASS case study in order to present the real life cycle impacts of a product packaged in paper vs. plastic.

If you are interested in further validating this approach, visit the link below that will take you to our third-party verified listing in greenerpackage.com’s database for sustainable materials/suppliers.
http://www.greenerpackage.com/database/converted_packages/dordan_manufacturing_inc/cs-002_clamshell_package

Have I completely confused you?

I have several more emails for you…

Email 3:

Hey,

In my opinion, the end of life management of packaging materials is crucial to its overall “sustainability.” Because most packaging is intended for single use, it is important to find a way to recover these materials to remanufacture into second generation products or packaging.

There is a lot of confusion over recycling. I have spent a considerable amount of time trying to figure out why some packaging materials, like PET bottles, are recycled, while others, like PET thermoforms, generally are not. This is how I believe you found me—I have been getting some good industry exposure due to my work on recycling clamshells, which is why I have been invited to speak at Sustainability in Packaging. Anyway, attached is my recycling report, which outlines the economics dictating recycling in America. I hope you will understand if for an analogy to recycling packaging materials in general, as even within the paper recovery stream, TONS of packaging is land filled each year.

And, to shatter more myths about paper vs. plastic, check out the attached information from the US EPA titled “<a href="msw2008data">msw2008data.” This represents what type of materials and how much was recycled in America in 2008. If you scroll to page 22 (Table 20), you will see what types of paper and plastic products were recovered from the MSW stream. In the paper category, for the sections titled “Other Paperboard Packaging”/”Other Paper Packaging,” there is no recovery data (neg.), which means that this types of packaging materials are not recycled. Crazy, right?!? Feel free to peruse the document to get a better handle on the realities of recycling in America.

Let’s chat soon after you have had a chance to digest all this information. I will try you sometime next week in the office.

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Sustainable Plastics Packaging, feedback 2:2

Posted by Chandler Slavin on Oct 16, 2012 5:22:00 PM

Heyyyyyyy! I just booked my flights to Orlando to speak at Sustainability in Packaging, Feb. 22nd-24th. Hurray!

AND, drum roll please, DA BEARS! It is going to be an awesome showdown between the Packers and the Bears—I can’t wait!

Sooo today is going to be a longer post, providing feedback from Sustainable Plastics Packaging and the Walmart SVN I attended the second week of December.

Let’s see…I know I summarized most of the SPP conference…where did I leave off…

That’s right: My December 29th post finished with my comments about Brandimage—an industrial designer firm, which developed a silly molded pulp water bottle.

The next presenter was Patty from Klockner Pentaplast—she has always been very nice to me and when I found out she was presenting at the same conference I emailed her saying good luck and explaining how nervous I was. She replied that I should think of the audience as the fathers, brothers, daughters, mothers—real people— they are and how I wouldn’t be nervous presenting in front of my own mother, sister, etc.; therefore, why should I be nervous presenting in front of these people? I thought that was really awesome advice…

ANYWAY, Patty gave a really great presentation insofar as she made an argument for plastic packaging in the context of sustainability. By describing a case study in which her company and its partner worked with a pizza producer to redesign its packaging to be more efficient, Patty illustrated how in switching the fiber-based box for a flexible plastic tray and lid, the shelf life of the pizza itself was greatly extended. Because a TON of our natural resources are consumed in the production of food, it is super duper important to ensure that the package medium used to get the foodstuff from the point of production to consumption is efficient and protects the product from spoilage and other health/quality concerns. PlasticsNews reporter Mike Verespej does a great job tying Patty’s argument that packaging can reduce total system waste i.e. food spoilage, into some of the other points made throughout the conference in this article.

And before I forget, it is important to understand that fiber-based pizza boxes are not usually accepted for recycling due to the high concentration of food contamination; be it plastic or paper, the liklihood that this packaging type is or will be recycled is very, very low, due to the economics of cleaning this material for reprocessing.

AND I loved Patty’s reference to “Frustration Free” packaging. As most of you know, I represent a thermoformer of clamshells, which are often times blamed for igniting RAGE in consumers due to their inability to penetrate the cold, plastic exterior of the package to get to the product itself. I wrote a satirical piece on wrap rage in the perceptive section of PlasticsNews; check it out here, it’s sort of funny.

Anyway, Amazon.com came out with “Frustration Free” packaging, which supposedly is mostly fiber-based and allows consumers to easily remove their products, without falling into the much-feared WRAP RAGE state of confusion. The specific example she gave were for CDs: previously packaged in a plastic clamshell to ensure product protection throughout the shipping supply chain, Amazon now packages CDs in a paper envelope with padding. According to customer accounts, numerous CDs were received broken, which ultimately resulted in more supply chain waste when compared with the plastic clamshell package that resulted in no product rejects. Go figure! I guess it depends what your priorities are: an intact product or a package that allows you to tear into it with your bear claws…

OH, before I forget, Mark of Brandimage did make some really great points about how consumers make decisions. He referenced Harvard academic Zaitman, who spent extensive time researching how consumers react to ads and products, concluding that most consumers’ decisions to buy or not to buy are based on 5% conscious thought and 95% unconscious thought. CRAZY! So much for market research, ha! No, but in all seriousness, I do think there is something to say with how a lot of our decisions are based on emotion instead of logical reasoning. After all, I really don’t think I need a crystal Chicago skyline paperweight, but when I saw it at the checkout counter just staring at me in all its reflectivity and gloss, I couldn’t help myself! So yea, he called this immeasurable reality between conscious and unconscious thought in the context of dictating consumers’ reactions to products, “creative economy.”

OK, next I want to talk about Terry of the Shelton Group. Her company provides LCA software that allows product producers to quantify the environmental profile of their products in the design phase. Like COMPASS, this software allows you to build a product archetype i.e. toaster, and then manipulate different aspects of the product i.e. material and/or electrical components, to see where your environmental “hot spots” are in order to work to elivaite said hot spots in your supply chain. So, if you were sourcing your toasters from aluminum mined in the Far East (I am being vague because I have NO idea how this resource is procured for industry) and found out that the process of aluminum production for your toaster results in the highest concentration of VOC emissions, or something, you could choose to source your aluminum from a recycled aluminum mill domestically located, thereby reducing the total supply chain and overall “carbon footprint” of the product. She also referenced the Storyofstuff.com, which is a cartoony representation of the inefficiencies of most product productions’ supply chain. Check out there most recent cartoon, the Story of Electronics, here.

Terry suggested that from a competitive standpoint, one could use this software to conduct LCAs of a concept vs. a manufactured good vs. your competitor's good and make an argument depending on the software data output in the context of sustainability.

OH, and for more information on this product LCA software (she did some live demos and it seems AWESOME), visit sustainableminds.com and sign up for their free webinars.

Next I want to summarize Sean of ModusLink’s presentation, as it was the first time I was ever introduced to such a macrocosm view of “sustainability.” For those of you unfamiliar, ModusLink is a company that specializes in taking consumer electronic products from the point of conception i.e. an awesome new invention or product, to the point of production through fulfillment, distribution, and consumption. Because most of their clients are large consumer electronic manufacturers, which is itself an extremely competitive market, ModusLink uses various tools that allow them to take a supply-chain approach and determine the most efficient, and therefore “sustainable” way to move product throughout the supply chain. In order to put the audience in a total supply-chain frame of mind, Sean gave the following example of how manufacturing, assembly, logistics, and environment must all be taken into account when assessing a product's total supply chain:

Ex1: Overseas manufacturing of product and packaging

Low cost of labor
Low raw material costs
High logistics costs
High green house gas emissions

VS.

Ex2: Domestic manufacturing of product and packaging

High cost of labor
High material costs
Low logistic costs
Low GHG emissions

In a nut shell: there is always a tradeoff; ModusLink will assess the tradeoffs via fancy software and present clients with the most efficient option for supply chain management.

The software cited during Sean’s presentation, which I know so little about, are:
Lllamasoft/Tableau/CAD/ESKO.

And that’s the last presentation of the day I saw! I skipped out and had non-hotel produced food for the first time in days with Sean!

And again, for more feedback on this conference, check out the editorials in PlasticsNews!

AND, to end today's post, check out this abstract art collection of environmental disaster photographs. My favorite is the "Facial Tissues" image showing the pollution resulting from pulp mills in the production of Kleenex and what not.

Tootles!

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A little good, a little bad

Posted by Chandler Slavin on Oct 16, 2012 5:21:00 PM

Hey!

I only have a second until Dordan’s website designer gets here (we are redesigning our entire website, exciting!) but I wanted to share the following with you:

I have good and bad news…let’s do the bad first.

Apparently, as per PlasticNews’ The Plastic Blog, an anti-plastic “documentary” is hitting select American theaters tomorrow. Boo. More emotionally manipulative and scientifically obscure, dare a say, propaganda? I wonder who produced this film…all I know is: where is the plastics lobby?

Check out a trailer here.

And for the good news: Tomorrow on Modern Marvels on the History Channel is a segment on plastic packaging! Check out a summary here.

OH, and the green drinks (Foresight) networking event was AWESOME. I will give you the skinny tomorrow, along with the much anticipated Walmart SVN feedback.

Happy almost Friday day!

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I'm famous!

Posted by Chandler Slavin on Oct 16, 2012 5:20:00 PM

HIIIII!

I have some exciting news!!! The interview conducted after my presentation at Sustainable Plastics Packaging is now live on Plastics News' website!!!

Aside from the awesome freeze-frame mugshot, I think it is quite good! Check it out here.

AND, I am just about finished summarizing the happenings of the Walmart SVN... I will post them tomorrow; I just didn't want to over-bombard you with goodness!

Have a lovely day!

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SPP update 1.5 of 2 and terrible terrible terribleness!

Posted by Chandler Slavin on Oct 16, 2012 5:17:00 PM

Hey! For those of you that have your toes in B2B marketing, check out all the tools available for download here. I found the "helpful documentation" to be super helpful when trying to design an integrated marketing campaign…

So this is random but we have suspended composting Dordan’s food and yard waste for the winter because it seems as though the microorganisms are hibernating! As it stands, it looks more like a pile of stuff than a home-grown pile of compost! C’est le vie!

I will keep you updated on Dordan’s social and environmental sustainability efforts as they unfold and progress into 2011, but in the mean time, feel free to peruse the partially complete description of our goals here.

Okkkk so where were we? That’s right, SPP feedback.

After I drank a celebratory beer following my presentation, I returned to the conference, where Scott Steele of Plastics Technologies explained how reducing packaging may not always be the best approach to cost savings/sustainability. He spoke specifically of the dramatic material reductions in the PET bottle, which anyone can tell you have been down gauged to the extreme; just ask my 95 year-old grandmother! His argument was actually very powerful because he explained that if you reduce the material consumed per package as an attempt of saving green, then due diligence must be taken throughout the production and distribution supply chain in order to ensure no damage to the product (or anything else) arises from this packaging reduction. I know this is a little crazy but he even referenced a store clerk dying, heaven forbid, because the bottles had been down-gauged to the point that they could not support the top load of the skid, which all came crashing down after the PE shrink wrap was removed…yikes!

By the by, all the presentations are available for download here.

The last presentation of the day was JoAnne Hines, the “Packaging Diva,” who discussed the Sun Chip compostable bad “situation.” I had heard bits and pieces about the Packaging Diva over the year so I was thrilled to see her in the flesh! She was a very comfortable public speaker and I enjoyed her sarcasm! Basically she discussed the Sun Chips compostable bag innovation/market flop, and what that says about the intersection between sustainability/packaging/consumer preferences. For those of you unfamiliar, the Sun Chip compostable bag, launched on Earth Day in 2010 (I think) by Frito-Lay, resulted in declining sales across all chip style categories because consumers complained that the compostable bag was “too noisy.” Just youtube Sun Chips compostable bag and you will be overwhelmed with the negative feedback generated via consumers/social networking sites.

All in all, a good presentation and a favorable one to end the day on!

The second day of the conference began with a presentation from an Industrial Designer from Brandimage—Desgrippes & Laga. He was charming and had a very good on-stage presence. However, being a designer, his assumptions about what is “green” were more so based on generic understandings then sound science. Perhaps a discussion of one of his companies’ new concepts will speak to this point…

Brandimage has created a molded pulp water bottle that has a plastic laminate inside the bottle, to keep the liquid from leaching through the paper. From a design standpoint, it looks pretty cool, because the bottles actually lay flat throughout production and it is not until you force water inside that its shape takes form. However, as an attempt to be more “sustainable” than the classic PET bottles, there are many problems. For instance, the weight of a molded pulp water bottle filled would dramatically exceed the weight of the down gauged PET bottles of today’s market; therefore, the energy required to move the bottles from the point of production through distribution would exceed that of PET bottles. Next, because of the plastic laminate on the inside of the bottle, these disposable containers (I don’t see how they could be resused…) can’t be recycled. Because NAPCOR and others have invested a considerable amount in the development of the PET recycling infrastructure (PET bottles are the highest recycled plastic container in North America), it doesn’t make sense to introduce an alternative material into the bottle market. In other words, because the recovery infrastructure already exists for PET bottles, but doesn’t for laminated paper products, it does not make sense to replace PET bottles with molded pulp ones in the context of end-of-life management.

After he presented I told him that I thought he did a great job, but that his molded pulp bottle concept was really silly. He was a good sport about it!

OK, I know I have a lot more updates to rally to you all, but I leave for Mexico tomorrow for VACATION!!!!! Therefore, I wanted to leave you with something a little more…something.

First, watch “The Future of Food;” it will blow your mind.

Next, visit The Cosmetic Database and search by product brand i.e. Burts Bees, or product type i.e. mascara. You will be shocked!

Then, read “Poorly Made in China."

And lastly, read this Chicago Tribue article.

If you do so in that order, you will feel as though I did last week—terrible terrible terrible! I am not trying to be a weirdo but being a sustainability coordinator for a plastic packaging company allows you to make arguments for business practices in the context of ethics; be it workers rights, the environment, whatever. That being said, when I come across things like “The Future of Food” and a database for cosmetics that details all the terrible things in the products we consume each day AND then find out that the water I have been drinking for the last 5 years has cancer causing agents in it you begin to wonder about this whole sustainability jazz. Trust me, I am genuinely a die-hard environmentalist; I have always been and will always continue to be so. However, while I truly enjoy working towards a more sustainable packaging industry, I find myself struggling with the following ethical conundrum: if the products that we are packaging in our “sustainable material” are themselves harmful (cosmetics, food, etc.) to the person consuming them, the environment, and the social fabric in which it was produced and distributed, then why so much hype on the sustainability of a package? Shouldn’t we be more concerned about how products themselves are manufactured i.e. what goes into them and what comes out, then how in reducing a package by X amount, you get more product per pallet, cheaper shipping, and so on?!?

I’m sorry—I swear—I am never a Debby downer but for some reason this whole dealio is really bothering me. I am meeting with my old ethics professor the third week of January so hopefully he can help set me straight…

Let us end our sort of depressing post with the following even more depressing post from Enviroblog, which details the worst environmental disasters of 2010. Happy New Year! Ha.

Cheers!

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Compost baby ya!

Posted by Chandler Slavin on Oct 16, 2012 4:38:00 PM

Helllooooooo everyone and happy day!

A quick mention before I get into the meat of today’s post, which discusses how to construct a home composter!

I am beginning a new research project on all things “oxo-degradable.” One of our customers expressed interest in these “magical little additives,” which supposedly render a resin biodegradable in a landfill? I am totally confused after my conference call with a rep from a company marketing this “innovative new technology” but I will keep you all posted with what I find. I didn’t even know things broke down in a landfill, really, let alone can receive certification for such a process, which according to this company rep, they have? Go figure!

If any of you, my diligent blog followers, know of the validity of these additives from a holistic, sustainability-based approach, please advise!!!

OK….drum roll please….

Dordan Manufacturing Company Incorporated is proud to announce completion of its composter construction! Dordan is now open for composting! Yehawww!

So this is what I learned: building a composter is just as easy, if not easier, then buying one. When I first received word from upper management that Dordan was considering getting a composter, I began researching what kinds and was quick to learn that there are a million different kinds, brands, styles, requirements, capacities, etc. For those of you who follow my blog, you will remember that this inspired me to conduct Dordan’s first waste audit, insofar as I was trying to quantify how much “compostables” Dordan generates via our employees and yard in order to determine what kind of composter to purchase. While I was never able to get a good reading of our compostables because I was too much of a sally and couldn’t separate our “wet waste” i.e. week old food, from our “dry waste” i.e. industrial scrap, I did intend on training our employees to separate the food waste from the other waste. In separating out the food waste, I assumed that we could get a much more accurate reading of how much compostables we generate per week, month, etc., therefore indicating what kind of composter to buy. Makes sense, right?

And enter Emily and Phil.

As some of you know, several weeks ago we had offered the use of Dordan’s land to a local farmer, Emily, for growing organics next summer as the land she is currently using is no longer available. Ironically, Emily also knows how to construct composters! When she and her father came out to access the land before committing to using it next summer, I indicated that I was researching composters and having a difficult time finding “the right one.” She explained how she and her father had just finished building a composter for one of the restaurants they provide organics to, and emphasized that it was super easy.

Awesome, I thought to myself; it certainly makes my job easier; and, it’s cheap!

After Emily and Phil agreed to help us construct a composter, it took literally 3 days for its completion!

What follows is a description of what I learned from observing Phil and Emily as they built our composter. Please note that the materials used for the construction of our composter are post-industrial, often times available at manufacturing facilities. Perhaps you can apply these insights to the construction of your own composter; after all, as Phil’s shirt said on day 1 of building our composter, “a rind is a terrible thing to waste!”

First, you need to find a material that will become the composter; Phil suggested wood or a combination of wood and chicken wire. The composter, in concept, should be open to the ground and the sky but have a retractable “roof” to keep rainwater and critters out. It should have at least one 4-walled compartment for the compost and preferably another for the compost that is farther along in the “process.” In other words, in having two compartments for compost, one can move a batch of compost to the compartment reserved for the more “mature” compost mix, while keeping the other compartment for the freshies. Make sense? It will!

As per Phil’s and Emily’s ingenious suggestion, we decided to use post-industrial wood pallets for our composter. We have a ton of wood pallets in-house, as that is what our material comes on when we receive it. While normally we recycle these pallets by selling them to wood re-processors, Dordan just so happened to have a bunch in-house waiting for shipment. Coincidence? I think not!

After inspecting our wood pallet selection (Dordan uses many different shapes and sizes of wood pallets and therefore we had several “types” to choose from), Phil determined that those of a more “narrow” disposition would be the best for conversion into a composter. These more narrow pallets measure roughly 4 ? feet by 2 feet, are made of solid pine wood, and have no iky additives added. Here is a picture of the skids selected, for your viewing pleasure:



We collected about a half a dozen of these wood pallets and Phil went on to “piratize” them into a very sophisticated composter, consisting of two compartments with a retractable “side.” This retractable side?will allow us to mix the concoction, add more materials without having to lift it the 4 ? feet required to access the compartments, and check in on the status of the compost.

But I am getting ahead of myself.

After we decided on what type of material to use in the construction of the skid, we selected a location. Dordan CEO Daniel Slavin suggested it be behind the future farm plot but close to a Dordan entrance/exit to make for easy maintenance. This is what we decided on:



The types of tools and amenities needed for a construction project of this character are:

Air gun



Extension cord

Electrical outlet?

Reciprocating saw



Circular saw and ear muffs



Hammer

Nails, screws

Measuring tape

Pry bar



And some handy-man know how!

After we gathered our composter materials and the needed tools and amenities, we started talking through the concept.

Tune in tomorrow to learn what Phil and Emily come up with!!!

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Day 1 of how-to start a plot for farming organics

Posted by Chandler Slavin on Oct 16, 2012 4:34:00 PM

Greetings world!

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